Category: Uncategorized

The Dos and Don’ts of the Promotional Modeling Industry

The Dos and Don’ts of the Promotional Modeling Industry

Becoming a Promotional Model for a great company has many perks. There’s the opportunity to promote some amazing brands, getting to travel, and making connections and great friends along the way. Many of the contractors for Modern Talent are also in college or have a full-time or other part-time job, which proves the flexibility of […]

What Makes a Great Brand Ambassador?

What Makes a Great Brand Ambassador?

Finding great Brand Ambassadors is more challenging now than ever, especially with the lack of in-house promotional teams these days.  Trying to match people from contracted agencies to your brand and event needs is much more difficult than building and growing your own team of ambassadors with only your brand’s vision in mind. So how […]

Understanding the Minneapolis Market and Economy

Understanding the Minneapolis Market and Economy

“It’s really hard to get people to move to Minneapolis, and it’s impossible to get them to leave.” Although not entirely true, this old adage about one of the most unique metros in the United States has some merit.  As most of the other large metropolises in America have struggled with increasing disparity between the […]

How to Run an Effective In-Store Liquor Sampling

How to Run an Effective In-Store Liquor Sampling

Running an in-store liquor sampling sounds pretty easy right?  Simply position a couple of beautiful models to hand out free samples of your product and you’re golden!   …Not quite. Just because you are holding a free liquor sampling doesn’t mean it’s all fun and games–you have a product to sell!  You need to see […]

Why Your Promotional Event Failed

Why Your Promotional Event Failed

There’s a lot that can go right when running a live promotional event for your product or service: increase sales, generate leads, grow brand awareness, connect with prospective clients etc… But, there’s plenty that can go wrong once an event starts, no matter how prepared you think you may have been.  There are typically many […]

Competition and Marketing in the Chicago Metropolitan Area

Competition and Marketing in the Chicago Metropolitan Area

Being a Minneapolis based promotional event staffing agency, we at Modern Talent would love to think that we are located in the marketing epicentre of the Midwest, but we know when to be confident and when to be humble.  Chicago is quintessentially the hub of the Midwest for marketing and the most globally connected city […]