Facebook was created in 2004 by Mark Zuckerberg and his roommates when he was a college student at Harvard. Mark had no idea that it would explode into the social and cultural phenomenon that it has become today for people all over the world. People of all ages and demographics use Facebook each day for news, connecting with new and old friends, and much more. It has quickly become the most popular social media platform with over 2 billion active users. Along with having this high number of traffic from people, Facebook also recently reached over 50 million active business accounts.
Modern Talent is one of these 50 million businesses who uses Facebook on a daily basis. This Minneapolis-based company has been able to grow exponentially over the past few years, with the help of exposure with advertisements, posts, and likes on Facebook. There are many benefits for businesses of all sizes to use Facebook as a way to communicate and advertise what services they provide, their contact information, and to see what reviews they have from past and current clients and employees/independent contractors.
Along with these easy-to-see benefits at first glance of looking at a business page, there are also many other benefits that Facebook provides for a business such as Modern Talent, which provides Promotional Models, Brand Ambassadors, Wine Professionals, and In-Store Product Demos, just to name off a few of their always professional services to fit the needs of any current or future client.
- Customer and Potential Hire Interaction: Modern Talent’s Facebook page is a great way to respond to our future and current clients, as well as to the men and women who are interested in joining the Modern Talent team. Responses can be made quickly from using the messenger feature as well as responding to comments on daily posts. It’s great to see and analyze the people who are “liking” the posts and following our page!
- Standing out from competition: There are millions of other businesses that are also using Facebook and other social media platforms such as Instagram and Twitter in order to stay relevant and ahead of the competition. Modern Talent realizes how important that it is to show their followers what it is they are doing, fun events that are happening, as well as remind consumers on the professional and eclectic services provided. Therefore, posts on social media are made on a daily basis to ALWAYS keep followers updated!
- Saving time and money: One of the greatest things about having a business page on Facebook is that it’s free to set up and use daily. It doesn’t cost anything to advertise Modern Talent’s Promotional Modeling services or post our application link for potential contractors. Countless people are addicted to scrolling through their Facebook feeds and check multiple times in one day, and are actively on the social networking site for an average of 50 minutes per day. This benefits a business page because making advertisements and reaching an audience is easy and simple to achieve, because the potential customers and new Brand Ambassadors are already there!