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What Makes a Great Brand Ambassador?

Finding great Brand Ambassadors is more challenging now than ever, especially with the lack of in-house promotional teams these days....
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Understanding the Minneapolis Market and Economy

“It’s really hard to get people to move to Minneapolis, and it’s impossible to get them to leave.” Although not...
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How to Run an Effective In-Store Liquor Sampling

Running an in-store liquor sampling sounds pretty easy right?  Simply position a couple of beautiful models to hand out free...
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Why Your Promotional Event Failed

There’s a lot that can go right when running a live promotional event for your product or service: increase sales,...
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Competition and Marketing in the Chicago Metropolitan Area

Being a Minneapolis based promotional event staffing agency, we at Modern Talent would love to think that we are located...
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The Importance of Wine Professionals & Promotions in Today’s Market

It’s no secret: the wine industry is saturated.  Walk into any wine and/or liquor store and you will quickly be...
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Small Business Owners, Start the Year Off Strong!

As the holiday season comes to a close and the new year quickly settles in, there are few better moments...
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The Ins and Outs of Guerrilla Marketing

In light of the recent US presidential election, it feels as good of a time as any to discuss a...
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‘Tis the Season for Promotions!

With October now in the rearview mirror we are officially in the thick of the holiday season.  Before you know...
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