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The holidays are finally here! It’s the best time of the year to spend quality time with your close family and friends, eat delicious food, drink yummy cocktails, play games, decorate the house to make cozy and festive, and repeat beloved annual traditions!
Around the holidays, especially when it comes to New Years celebrations, sparkling wine is often the beverage of choice to bring to a gathering. Whether you are a sparkling wine “expert” or have no idea what any of the differences are between all of them, it can be overwhelming to be in a liquor store, bar, or at a wine tasting and looking at all the different types of sparkling wine and the different aray colors that they all are. When wandering and getting lost through the isles of the liquor store, looking at all of the countless bottles can be intimidating, time consuming and even frustrating at times to figure out the perfect sparkling wine to bring to a party.
Our Wine Professionals at Modern Talent would be thrilled to assist a fellow sparkling wine lover to find that perfect wine to bring to their New Years party or other holiday celebration. There are many different types of sparkling wine that range from sweet to dry, and by sampling different types of these sparkling wines at your local liquor store, it will give you a way better idea of what to bring to your gathering. For an event such as New Year’s Eve, champagne and sparkling wines are extremely popular amongst the guests. You’ll want your first sip of wine of 2018 to be something you and the other party guests will all enjoy! Champagne complements the best with salty foods like pretzels or chips, especially if the champagne is dry like a brut. The saltiness in the food will make the champagne taste more refreshing. If you are the one hosting a gathering, or are asked to bring a snack, bringing a salty treat is your best option!
If you still can’t decide what kind of bubbly will go over well at your holiday gatherings, check out your local liquor stores, because there’s a good chance that one of our Wine Professionals or Promotional Models from Modern Talent will be sampling all different types of options of sparkling wine to sample during the holiday season!
It is very true that there are a lot of garbage reality TV shows out there to watch. Although most of us hate to admit it, we’ve all had those days and nights where we don’t leave our couch to do anything productive. On these days, we choose to brainwash ourselves with a marathon of awful (and obviously dramatically scripted) reality TV shows on Bravo, ABC, MTV, E!, or a little mix of all of them.
There are multiple ways that you could look at a reality TV binge. Watching hours of television in one sitting isn’t exactly as productive as getting some work done, answering emails or going to the gym. However, have you ever thought about what our favorite reality television shows have taught us? Has Snooki from Jersey Shore or Yolanda Hadid from Real Housewives taught us skills that we actually use? It’s possible that there are some skills learned from these Bravo binges that we haven’t thought twice about!
Catfish: This popular show on MTV can teach us a lot about the risks of talking to people online that you have never met in person. If you have watched a couple of the intense and emotional episodes, you’d quickly realize that people are often not who they say they are or look like they do in their photos. What we can learn from watching Catfish is that we should be careful about who we talk to (or date) from meeting them online or through a dating app. Anyone can be dishonest about who they really are behind a screen! If you did ever want to meet up with someone you met online, ALWAYS meet them in a public place. When our Promotional Models are working a bar promotion together, we strongly urge them to meet up together before, and walk each other to their vehicles after their shift is over, for their safety.
Jersey Shore: Who could forget about this iconic east coast Italian-American reality show? It was always entertaining to watch the cast’s GTL (Gym, Tan, Laundry) lifestyle, and keep up with their dramatic nights out at the New Jersey clubs. Unfortunately, this show is no longer on the air, but there are many lessons to be learned from this overly sun-tanned cast. Basically their only “responsibility” on the show was to show up to their part-time job at a Jersey Shore souvenir shop. Cast member Angelina decided that she didn’t want to go to work, and just didn’t show up! This resulted in her boss firing her, and getting booted off the show entirely. The clear lesson here is to always be a responsible adult and show up to work! At Modern Talent, we take pride in our reliable and trustworthy staff, and there is zero tolerance for being late or not showing up to a shift.
The Bachelor: If you have never watched a season of The Bachelor, or even one episode, I highly recommend watching this rollercoaster of a show! Over twenty women competing for one man…what could go wrong? The Bachelor gets dramatic VERY quickly, there isn’t an episode that has never been aired where someone isn’t crying at some point. Although competing against other women for a man’s love/attention seems wrong, there can be a lot learned from the show. It’s easy to catch on to the women who are jealous of others, and who causes the most unnecessary (but entertaining for viewers) drama. Being confident, assertive, and true to yourself tends to result in getting more roses, and can get you much farther in your life goals/career as well! We think it’s extremely important that our Brand Ambassadors are confident, engaging, and outgoing, because this results in higher brand recognition and a bigger and better impact on an event.
Next time you decide to spend your Sunday being lazy on your living room couch binge watching your favorite reality television shows, don’t feel guilty! (Unless it becomes a habit). Think about the lessons that can be learned from the cast, and how you can apply it to your life and your job in a positive way!
Although Modern Talent is a Minneapolis-based agency, we provide Promotional Models, Trade Show Models, Brand Ambassadors, Wine Professionals, and Samplers in many parts of the United States, including the east and west coast! One of our biggest markets besides Minneapolis and Chicago for Promotions and Liquor Samplings in particular is the thriving and artistic city of Omaha, Nebraska!
What exactly is in this Midwest-based city? The answer to that is endless. There is a lot to do, places to see, and great perks about living in the city of Omaha. Our lovely Promotional Models who live in Omaha as well as Lincoln love living in these Nebraska cities, and we can 100% understand why they’d never want to leave!
University of Nebraska-Omaha: Many of our Promotional Models and Brand Ambassadors live in the city of Omaha because they are undergraduate or graduate students at the University of Nebraska-Omaha. This D1 University is the home of a great hockey team, has a fun and lively atmosphere, and provides many options for different majors and career paths. Along with UNO, Omaha is also the home of Creighton University, which is also known for their academics and graduate programs. Having a job with Modern Talent is a great resume builder for college students who are looking to pursue a career in sales or marketing upon graduation!
Things to Do: There are countless options of dining, shopping, salons, breweries, and more located in the beautiful city of Omaha. The city itself is known for its arts and culture. If you are someone that enjoys going to shows or plays, check out The Rose Theater or the legendary Blue Barn Theater for some live entertainment! Omaha is also known for their zoo, which has the largest indoor desert and nocturnal exhibits, and an indoor rainforest!
Restaurants: There are many favorite local restaurants in Omaha with many diverse food options for whatever craving you may have. There are many different places if you’re looking to enjoy a sushi dinner, one of the favorite places in town being Sushi Japan. During the warm weather months, there are plenty of restaurants that have gorgeous patios to sit at to sip cocktails with your friends and family. Corkscrew Wine & Cheese has an outdoor patio and is surrounded by scenery with a fireplace to keep you warm. People of Omaha recommend this restaurant to go to if you want to have a relaxing evening and a smooth glass of wine!
Breweries: Along with the restaurant scene in Omaha, there are also plenty of craft breweries to check out while you are visiting (or thinking about moving). There are about 20 brewery locations to add to your list of destinations, so you may need to visit more than once to be able to try them all out! Infusion Brewing is known for their variety of craft beers to satisfy any palette, and they brew them all year-round!
Nightlife: Another great thing about the city of Omaha is that it caters to people of all ages and personalities. With the city being a college town, there are bars that will be more catered toward people who are in the young college age range, as well as clubs and bars that are more low-key and easy to have conversations amongst one another at. Whether you’d like to have a fancy cocktail, or a beer in a can, there will be a place to go on a night out in Omaha that will make you feel comfortable and right at home!
Next time you are planning a road trip, or want to take a weekend getaway somewhere that you’ve never travelled to before, consider traveling to Omaha or Lincoln Nebraska. You may even be lucky enough to spot one of our Promotional Models working hard to educate guests about a product at one of the local liquor stores, as well as at some of the best bars in town!
In this day and age, there are so many tools that can be used to market your business. Social media advertising has become an extremely popular and cost-effective way to quickly and easily update consumers on your business, events, and promote your company daily. Although Facebook and Twitter are great social media sites to market businesses of all sizes, Instagram is the social media platform that is often considered to be the “future” of social media advertising.
I’m sure that you’ve heard the phrase “a picture is worth a thousand words”. Well, with using Instagram as a tool to advertise, the picture that is being used is the obvious focal point of the post, and the caption that is written below it is looked at second. Therefore, the pictures that you choose to post on Instagram should be visually stimulating enough to make the person scrolling through their feed stop moving their thumb and taking a look at your eye catching post! By using filter and editing apps such as VSCO and Snapseed, you can turn any picture into a work of art that will be sure to catch everyone’s attention, leading to higher engagement and gaining more followers.
Instagram is visual content. One of the reasons that Instagram is doing so much better than other social media sites to content market companies of all sizes is because consumers are visual. Think about when you’re sitting down at a restaurant and looking at the menu. What catches your attention first? Chances are your eyes first gravitate toward the menu items that have a photo next to it instead of the menu items that don’t provide a visual photo. It’s true that 90% of information transmitted to the brain is visual, while 40% of people will respond better to visual information than just plain text. When people are actually seeing what is available to them, instead of just reading about it, it results extremely higher engagement!
The use of hashtags is so helpful to target the audience that you are aiming for. Instagram is such a huge social media network with people from all over the world (over 500 million active monthly users to be exact). There are businesses of all industries imaginable using this social platform to grab attention from others in their industry and make themselves stand out amongst the competition. By using hashtags that are related to your business, it helps narrow down the views that you get to people that are related to the industry you’re in. For example, on Modern Talent’s Instagram, the hashtag #PromotionalModels and #BrandAmbassador is always used on posts in order to help find new Talent to join our team!
One of my personal favorite things about using Instagram for business is that it’s really FUN! There are endless ways that you are able to grab the attention from followers. Everyone loves a funny meme, joke, or a relatable quote that makes them laugh. It’s fun to go through photos, edit them and come up with fun and engaging captions. Coming up with new content to post to Instagram is basically like an art creation that is going to be unique to your business!